Building a strong and consistent brand digitally is very important. Consumers do their research digitally to find information about the financial industry, which is where you want to be found. A comprehensive social media presence will help you and your practice become more visible to new prospects.

Each Friday morning schedule out your posts for the week ahead. Once that next week arrives, check in to see how the posts are performing. Use the LinkedIn Scripts to reach out to those who have interacted with/whom you have connected with.